Recommend Blog - Recommend

Business

The Benefits of Marketing Automation

The use and implementation of marketing automation –eCommerce and online retailer industries– has always been linked to improve the customer experience and enable better use of time and resources within marketing teams.

Product strategy

5 ways to increase checkout conversion rate

According to a recent study done by the Baymard Institute, the average cart abandonment rate across industries is up to 70%. This means that out of every ten shoppers, seven won’t complete their purchases. Cart abandonment is one of the most significant issues that e-commerce and online retailers face every day. Checkout pages are pivotal […]

Product strategy

Tips to improve your email marketing automation

It seems like email marketing is here to stay for good. This channel is considered a critical part of any digital marketing strategy –with more than 5.6 billion active email accounts worldwide– and is still being used by over 93% of marketers. To further breakdown how effective email marketing is, and why companies should care about […]

How to monetise your Instagram profile

You’ve got great visuals, unique captions, and a well-optimised Instagram profile. You’re finally churning in a fair deal of likes, comments, and shares that show how good you are at implementing a good personalisation strategy. Now what? It’s time to amp up your game and monetise your Instagram page.

How visual & voice search are redefining eCommerce

The fashion and technology industries are continually reinventing themselves every year. Since 2017, 50% of all searches are voice-activated, and visual search is following suit. In the past decade, eCommerce had to adapt to responsive sites as people began to use their smartphone to browse the Internet. Now, the change in how we search has come about […]

Customer success

Personalisation will come from immersive experiences

It’s no surprise that some companies have already started to implement immersive technologies. To be able to reach the full benefits of personalisation, you need to offer a genuinely unique and differentiated experience. Here’s when artificial intelligence, augmented reality and 3D, to mention a few, come into play. The Global Virtual Reality Market is expected to climb […]

Business

The new reality of fashion after Covid-19

The effects of the current Covid-19 pandemic are changing our reality. From the palpable humanitarian, social and economic crisis to the eventual paradigm shift in the way we live and consume. The so-called “new normal” has pushed us to rethink our priorities and the way we consume “essential” and “non-essential” goods. The latter include apparel, […]

Business

Interview with INDE, augmented reality company

The implementation of augmented reality is expected to reach up to £50 billion in spending by the end of 2020. It’s one of the fastest-growing industries in the world. Its uses on eCommerce and retail are also getting momentum with a wide range of brands and companies applying this technology to improve their customer experience.

Business

5 eCommerce Personalisation tips to boost sales

By now, most retailers and business owners have recognised the importance of eCommerce personalisation and the overall shopper’s experience. With countless competitors in the market, this factor has become even more essential. The success of your business strategies is measured by how the consumers remember your company. According to Accenture, 83% of consumers are willing […]

Recommend: Introducing our brand new website

First of all, to our clients, we want to thank you for being part of the Recommend family. We appreciate your support through the years. We listened to your feedback, and that’s why we are always evolving and improving.