personalisation platform
Personalisation and optimising your e-commerce business should be pivotal in your strategy for 2021 and the years to come. Consumers are becoming increasingly aware of what they want, how to look for it, and what to expect for their brands regarding online shopping. How can your brand increase the conversion rate, revenue, and sales in […]
Read More
Since the beginning of last year, a trend was gaining ground: Brands were paying more attention to retaining customers than acquiring new ones. The acquisition of new clients is always the first step in the growth of any business. However, acquiring new customers can be expensive, complicated and time-consuming. Usually, these campaigns come with high-churn, […]
Read More
The famous phrase used by McDonald’s employees: “Do you want fries with your burger?”, is the best and most useful example of cross-selling. When they ask you if you want a bigger option, that’s up-selling. However, many times these two terms are mixed-up: Up-selling encourages a customer to buy an alternative higher-priced option. Cross-selling recommends a […]
Read More
According to a recent study done by the Baymard Institute, the average cart abandonment rate across industries is up to 70%. This means that out of every ten shoppers, seven won’t complete their purchases. Cart abandonment is one of the most significant issues that e-commerce and online retailers face every day. Checkout pages are pivotal […]
Read More
The effects of the current Covid-19 pandemic are changing our reality. From the palpable humanitarian, social and economic crisis to the eventual paradigm shift in the way we live and consume. The so-called “new normal” has pushed us to rethink our priorities and the way we consume “essential” and “non-essential” goods. The latter include apparel, […]
Read More
First of all, to our clients, we want to thank you for being part of the Recommend family. We appreciate your support through the years. We listened to your feedback, and that’s why we are always evolving and improving.
Read More
The use of a personalisation platform in your eCommerce is essential. Especially, if you want to get ahead of your competitors and closer to your consumers. Many personalisation statistics show the importance of more unique and customised interaction between brands and users: 80% of shoppers are more likely to buy from a company that offers […]
Read More
We are thrilled to announce that Recommend, our personalisation platform for eCommerce businesses, has been awarded the Rising Star and Premium Usability by the renowned portal FinancesOnline, one of the fastest-growing business apps and software discovery platforms.
Read More
Valentines Day is just around the corner and is an excellent opportunity for eCommerce brands and online retailers to increase traffic and sales. The options are numerous. From thematic landing pages and product recommendations to send special offers via email or update your keyword list to improve your search results. If you also have a personalisation […]
Read More
The use of augmented reality in the world of e-Commerce is a trend that has come to stay. Recently, Facebook and ASOS have decided to add this technology to their business models. The first with its new ad format using AR. The second implementing the technology in its purchase process for the first time in […]
Read More