visual search
As an eCommerce, personalisation and digital marketing platform are the right tools to take your business to the next level. Our solution provides you with all you need to optimise your website, gather valuable information about your visitors, and even manage your marketing communications. Last month, our development team worked hard to improve our Visual […]
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June has been a very busy month for our team. We’ve been working really hard to keep improving our solution to provide you with the best results possible. The updates list includes some of our main features: Product Merchandising, Visual Search, and Smart Campaigns. Let’s do a quick recap of the overall improvements: Showing your […]
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When looking for clothing online, consumers expect a personalised interaction. However, this personalisation can only be achieved once the user has visited the site at least once. So, how fashion brands and e-commerce retailers can provide a unique experience that reaches all touchpoints? Back in 2017, researchers at the University of California and Adobe outlined […]
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Up to 90% of the information received and processed by the brain is visual. Visual search enables users to get product recommendations based on visually similar items and identify and locate items via photos snapped with their smartphone cameras. According to Google, only one in three searches results in a click. This means that the buyer’s […]
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The fashion and technology industries are continually reinventing themselves every year. Since 2017, 50% of all searches are voice-activated, and visual search is following suit. In the past decade, eCommerce had to adapt to responsive sites as people began to use their smartphone to browse the Internet. Now, the change in how we search has come about […]
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