personalised content

Tips to increase traffic and sales this Valentine’s Day

Valentine’s Day is just around the corner and is an excellent opportunity for eCommerce brands and online retailers to increase traffic and sales. The options are numerous. From thematic landing pages and product recommendations to send special offers via email or update your keyword list to improve your search results. If you also have a personalisation platform like Recommend, the process is even more straightforward and automated. Read more

How to implement personalization in your Marketing messages

Email marketing continues to occupy the first position as the tool with the best return on investment for retailers. However, before considering overloading your subscribers’ inbox, it is essential to analyze the content and relevance of your marketing communications. Read more

How to make product recommendations correctly

To have a personalization platform, such as Recommend, to support and embrace your eCommerce activities is a good start. But, understanding the data, and how to use it, is essential to get the most out of product recommendations. Read more

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