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personalised content

Personalised Content eCommerce

eCommerce Personalisation: 7 Ways to Tailor Your Content

If you’re thinking about eCommerce personalisation and creating customised content for your online shop, it’s hard to ignore the stats: A lack of personalisation has been estimated to cost businesses $756 billion. 91% of consumers are more likely to shop with brands who provide relevant offers. 72% of consumers will only engage with personalised content. […]

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Youtube-eCommerce

Make your eCommerce brand blossom on Youtube

YouTube is the second-biggest social media platform with 1.9 billion monthly active users, logging on to watch a billion hours of videos every day. Apart from these impressive numbers, YouTube is the second largest search engine after Google.

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ecommerce personalisation

5 eCommerce Personalisation tips to boost sales

By now, most retailers and business owners have recognised the importance of eCommerce personalisation and the overall shopper’s experience. With countless competitors in the market, this factor has become even more essential. The success of your business strategies is measured by how the consumers remember your company. According to Accenture, 83% of consumers are willing […]

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Tips to increase traffic and sales this Valentines Day

Valentines Day is just around the corner and is an excellent opportunity for eCommerce brands and online retailers to increase traffic and sales. The options are numerous. From thematic landing pages and product recommendations to send special offers via email or update your keyword list to improve your search results. If you also have a personalisation […]

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Email-Personalization-Recommend

Implement personalisation in your Marketing messages

Email marketing continues to occupy the first position as the tool with the best return on investment for retailers. However, before considering overloading your subscribers’ inbox, it is essential to analyze the content and relevance of your marketing communications.

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Use product recommendations correctly

To have a personalisation platform, such as Recommend, to support and embrace your eCommerce activities is a good start. But, understanding the data, and how to use it, is essential to get the most out of product recommendations.

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