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Studies have shown that personalisation can generate up to a 6% increase in revenue per visitor. So how do you get the best of Recommend to increase your traffic, improve conversion and, most importantly, the relationship with your customers? By showing them product recommendations with our Panels and Panels Placement features.Read More
The digital age has allowed shoppers to interact with their favourite brands whenever and wherever they want. During 2020, the online ecosystem became the meeting place for brands and buyers, especially during the lockdown. However, the scenario for luxury brands was different. Traditional luxury brands have always been wary of e-commerce. Mainly for fear of […]Read More
The pandemic has changed the digital world. This shift can be seen from the brands’ approach to marketing and their online presence to digital shoppers’ behaviour and expectations. About 54% of users are willing to look for alternatives if their usual brands do not offer an excellent shopping experience. The latest trends are not available […]Read More
ASOS was founded in 2000, by Nick Robertson and Andrew Regan. Since then, it has become one of the most popular and beloved British retailers. At any moment in time, the e-commerce giant is juggling over 85,000 products, with 5,000 new items being added to their catalogue every week. Over the years, the technology and marketing […]Read More
When you typically look for the social media presence of a brand, you tend to see the most popular contenders. The majority has Instagram, Facebook and Linkedin. Sometimes, some others include Twitter and YouTube, but rarely Pinterest. However, times might be changing especially for beauty and fashion brands, as Pinterest launches Try On, its new augmented […]Read More
With the COVID-19 pandemic restrictions being slowly lifted, businesses have now the opportunity to review their marketing actions and performance. A lot of companies, especially the ones which products and services weren’t considered essential, have been negatively affected by the pandemic. According to a recent Influencer MarketingHub COVID-19 report, 65% of companies have noticed a decrease in […]Read More
If you’re thinking about eCommerce personalisation and creating customised content for your online shop, it’s hard to ignore the stats: A lack of personalisation has been estimated to cost businesses $756 billion. 91% of consumers are more likely to shop with brands who provide relevant offers. 72% of consumers will only engage with personalised content. […]Read More