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Marketers must know their customer. Improving the effectiveness of personalisation in your Marketing strategy requires making these recommendations and personalised content useful for your user. That is, the implementation of personalisation must be pragmatic in execution and delivery. In a study conducted by Gartner / CEB in 2018, they identified two types of customisation:Read More
If you’ve been following Recommend, you already know how useful our platform is. Not only provide you with personalisation tools and real-time insights to gauge customer behaviour. Now, it also offers you the possibility of managing your email marketing campaigns thanks to our new Messaging Module: Smart Campaigns.Read More
How does Amazon do product recommendations? After developing over 600 eCommerce sites, we’re ready to share some insider tips and tricks on how to boost your revenue and optimise your site for success. Let’s deep dive into one of the online retailer’s trickiest challenges: Product recommendations. All of our pieces are based on real statistics and insider […]Read More
It’s that time of year again. London fashion week is kicking off today. And your customers are ready to ‘shop the trend’ and crawl Instagram for the latest style of inspiration. So, how does the savvy retailer get a piece of the action? Here are 7 tips to quickly drive traffic, increase your sales and put a […]Read More
Take a look at our new users’ manuals to help you use all features of Recommend. In order to really get the most out of Recommend, and all its integral features. It’s important to immerse yourself in the platform and get a full understand of how it all works. The ins and outs are not […]Read More
Your brand rocks. We know this. Your customer knows this. That’s why they’re visiting your online store. They already sort of want to buy that pair of jeans. But what can convince them to also buy that top that perfectly matches those jeans or maybe that necklace? How can you persuade them to spend more, […]Read More