Business
Unlike Valentine’s Day or Black Friday, which are days exclusively dedicated to sales, International Womens Day is a date on which the history of women’s rights is commemorated. Every March 8th, the main cities of the world are the central axis of activities and demonstrations around this date.
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London Fashion Week takes place twice a year in February and September, showcasing over 250 designers to a global audience. According to the LFW website, the profits generated by this event are over £100m each season. The AW edition of the London Fashion Week brought us unforgettable moments and unique trends.
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Did you know that 2020 is a Leap Year? This means that February will have 29 days instead of the usual 28. But, what does this have to do with eCommerce businesses and retailers? A lot. A Leap Day is an additional opportunity to build a strong relationship with your customers. Being an unusual date, […]
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According to The Economist, the world’s most valuable resource is data, to the point of being considered the “oil of the digital age.” With the rise of personalisation and the implementation of artificial intelligence, a new concern arises on the horizon: data privacy. A truly personalised relationship between brands and customers is possible by accessing […]
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The use of augmented reality in the world of e-Commerce is a trend that has come to stay. Recently, Facebook and ASOS have decided to add this technology to their business models. The first with its new ad format using AR. The second implementing the technology in its purchase process for the first time in […]
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In 2010, Sheryl Sandberg of Facebook stated that “it was the end of email”. Ten years later, it has been proved as a hasty and denied conclusion. Email is one of the most effective and flexible marketing tools in the last decade. Besides being able to adapt and move to the rhythm of technological innovations.
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At Recommend, we strongly believe in personalisation as a key part of any marketing strategy. Personalisation trends are getting momentum. We have been helping our clients to get closer and closer to their users’ thanks to our dynamic and self-learning platform, powered by artificial intelligence. Hyper-personalisation will undoubtedly be one of the great trends of […]
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One of the main eCommerce trends for 2020 is already underway and is called personalisation. Direct and personalised communication with consumers is the strategy to follow to obtain their trust and translate it into commitment and profits for your brand. The objective is to make the process of browsing and buying online simple, safe and […]
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In recent years, Boxing Day has risen as the day to get the maximum revenue for retailers. In 2018, during Boxing Day only a total of £ 8.8 million in sales was registered. It was a record day of spending in the United Kingdom. More than 27 million people around the country purchased something. A […]
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The adventure of opening and maintaining a small business is not an easy task. Being a retailer is a job that requires passion and a lot of responsibility. You can either start locally and offer your products and services to your neighbours. Or go on a different direction by creating a website and implementing an […]
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