Product Update: Email Automation Campaigns
We at Recommend always listen to our clients. Their input and feedback is the backbone of our platform. We are a solution continually evolving to answer customers expectations by providing the best experience. Recommend not only optimise your eCommerce website and help your brand implement personalisation effectively. Above all, it gives you all the tools to manage your email automation and marketing communications.
Our Automation and Email & Push Campaigns modules are up to date. Its main functionalities have been improved to make your marketing tasks more efficient and easy to manage. In other words, instead of worrying about time and resources and relying on silos, you can centralise your main marketing activities with Recommend. Let’s deep-dive into the updates:
Interactive Template Builder
While previously Recommend only offered the option to create emails using HTML, now that has changed thanks to our new drag-and-drop email builder. Therefore, this new feature includes an extensive set of content blocks to be used: images, call-to-action, text and even the possibility to insert product recommendations directly into your emails. For experienced users, HTML and CSS are still available to make your communications as tailor-made and personalised as possible.
Template editor – Push Notifications
Likewise, we’ve simplified the template editor for Push Notifications to make it user-friendly and responsive to our clients’ needs. That is to say, the dashboard is also easier to understand and control. You can set up the language of your push notifications according to the language of your users’ device, add images (gif are supported) and the possibility of previewing the push on desktop and mobile. In addition, both email and push template builders have access to a media library where you can store all types of media files.
Mass Campaign Manager
Your campaign dashboard now allows you to create and schedule your campaigns without issues. For instance, you can choose the type of campaign, your segment audience, your subject (including emojis and other variables) and even have the option to preview your campaign on different platforms before scheduling or sending. Also, you can personalise your pushes and emails using variables (for instance, first and last name of the recipient). Most importantly, if you are considering minimising the use of time and resources and streamline your processes, Recommend is the right platform for your team.
Are you a Recommend user or first-time visitor?
All our modules and main functionalities are available to our customers to try it. Contact our team to schedule a demo. It’s time to start enjoying the benefits of our personalisation and 360º marketing platform for eCommerce.