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To understand the opportunities in activewear for 2021 and beyond, let’s first look at a few statistics. As a result of Covid19, consumer spending has radically changed in the last few months. However, home gym equipment sales have increased by a staggering 5,800% in the UK between March and July. Additionally, according to Euromonitor, activewear sales are forecasted […]Read More
With a recent uptake in genderless collections, what could the shift in the way we want to dress mean for fashion retailers? As it always goes, as society changes, so do our desires for new and different products. This is never more true than in the fashion industry. It has recently begun to take notice […]Read More
When you typically look for the social media presence of a brand, you tend to see the most popular contenders. The majority has Instagram, Facebook and Linkedin. Sometimes, some others include Twitter and YouTube, but rarely Pinterest. However, times might be changing especially for beauty and fashion brands, as Pinterest launches Try On, its new augmented […]Read More