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TikTok

Personalisation-Video-Content

How to implement personalisation with video content

Since the launch of video-sharing platforms like YouTube, Snapchat, TikTok and Instagram Reels, we have been able to access instant video content from anywhere and at any time. Thousands of brands and content creators have also started using video to communicate with their audience. Now the next big thing for video content marketing is personalisation. Post-pandemic […]

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Social Media Day

Celebrating Social Media Day

On June 30, 2010, the news platform, Mashable, decided to recognise and celebrate the impact of social media by creating the ‘Social Media Day’ (#SMDay). Despite not being an official day worldwide, many companies and brands decided to join the call, and for ten years they have dedicated the last day of June to recognise […]

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