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The holiday shopping season and special offers, such as Black Friday and Cyber Monday, are unique opportunities for your brand to reach the most significant number of customers. These dates are ideal times to acquire new customers, re-involve overdue buyers and monetise the leading spenders.Read More
In recent years, Boxing Day has risen as the day to get the maximum revenue for retailers. In 2018, during Boxing Day only a total of £ 8.8 million in sales was registered. It was a record day of spending in the United Kingdom. More than 27 million people around the country purchased something. A […]Read More
The importance of Black Friday is such that most of the behaviour spotted during this season can defined eCommerce trends for next year. For example, according to Deloitte, 50% of this year’s holiday shoppers now say they prefer online shopping to brick-and-mortar. The multichannel shopper spent €82 more on average than those who only shopped […]Read More