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eCommerce trends for 2020

The future of eCommerce is already underway and is called personalization. Direct communication with consumers is the strategy to follow to obtain their trust and translate it into commitment and profits for your brand. The objective is to make the process of browsing and buying online simple, direct, safe and user-friendly. We have selected some of the trends that will lead the eCommerce industry in 2020: Read more

What can we learn about personalisation from luxury brands?

According to McKinsey research, online luxury sales will triple by 2025, and 80% will be digitally influenced. If you have ever visited a luxury shop, you may have had an experience with a personal buyer or tried products before making a final decision.

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