Artificial intelligence continues to gain traction in the e-commerce industry, from its use on personalisation platforms, such as Recommend, to optimise e-commerce websites, data collection and analysis, to the application of its predictions in improving the customer’s shopping experience. Through artificial intelligence, personalisation can be taken to a whole new level. Customers receive personalised recommendations […]
Read MoreOne of the main eCommerce trends for 2020 is already underway and is called personalisation. Direct and personalised communication with consumers is the strategy to follow to obtain their trust and translate it into commitment and profits for your brand. The objective is to make the process of browsing and buying online simple, safe and […]
Read MoreAccording to McKinsey research, online luxury sales will triple by 2025, and 80% will be digitally influenced. If you have ever visited a luxury shop, you may have had an experience with a personal buyer or tried products before making a final decision.
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