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The importance of Black Friday is such that most of the behaviour spotted during this season can defined eCommerce trends …
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Black Friday is one of the most anticipated events by retailers and eCommerce worldwide. Despite being a busy time for …
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Privacy is extremely important when it comes to interacting with an online user. Consumers expect personalised content thanks to digital …
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Every change generates resistance. When it comes to corporate, naturally, there is no palpable desire to go beyond standardised ways. …
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To have a personalisation platform, such as Recommend, to support and embrace your eCommerce activities is a good start. But, …
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Marketers must know their customer. Improving the effectiveness of personalisation in your Marketing strategy requires making these recommendations and personalised …
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To be able to track the results of your actions is key to the success of your business. Reports are …
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Transactional emails and marketing communications play a fundamental role in your e-commerce strategy. The time and relevance of these communications …
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Insights and statistics are vital to understand your business and analyse trends. Although, did you know that 74% of marketers …
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According to a study by the Baymard Institute, “a large portion of cart abandonments are simply a natural consequence of …
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Personalisation is essential for your eCommerce business. By using our smart campaigns feature you can reach your customers at the …
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E-commerce personalisation goes beyond merely using the name of a registered customer at the beginning of an email. It’s a …
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